One of the hazards of business or travel is the inevitable difficulty in falling asleep for the first night in a strange bed. For those suffering from jetlag, stress, too much work (or too much play!), the Milestone Hotel, a leading luxury hotel in London, is offering the perfect answer. It has devised the “Gentle Art of Falling Asleep Package” especially with the insomniac traveler in mind.

Those wanting to test the challenge can book a room with a heavenly bed complete with your own preference of pillow off the pillow menu and an Alpha Sleep Pod to emit gentle sound waves to lull you off to sleep.

The package also includes a personal consultation with a sleep, stress and performance therapist who can impart some sleep tips. The package includes a one hour relaxing massage and a goody bag, not of chocolates filled with E-numbers, but a lavender eye mask and aromatherapy oils.

If all this has lulled you into a state of semi-slumber, the price may have you sitting bolt upright and bright-eyed again with shock. The insomnia package reputedly costs $1300 (approximately £813) per night, hence the question, “What price would you put on a good night’s sleep?”